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乌干达驻华商务处代表 Martin Muneria 先生视频寄语第九届斯贝瑞中国品牌经济论坛

乌干达驻华商务处代表 Martin Muneria 先生视频寄语第九届斯贝瑞中国品牌经济论坛

马丁先生说,非常荣幸,能够通过视频致辞,向齐聚活力之都重庆的第九届斯贝瑞中国品牌经济论坛的各位嘉宾,致以诚挚问候。他对亚洲国际品牌研究院、斯贝瑞中国及所有合作方表示祝贺,感谢主办方搭建起这一卓越平台,为品牌创新与经济转型架起桥梁。

他说,非洲与中国拥有日益深厚的经贸伙伴关系。近年来,中非双边贸易额屡创新高。而在亮眼数据之外,我们的合作正迈入全新阶段 —— 一个以品牌、品质与共同价值为核心的新阶段。从数字金融到清洁能源,从移动通讯技术到农产品加工,中国品牌已走进非洲千家万户。与此同时,非洲的咖啡、可可、纺织与手工艺品,也正日益获得中国市场的认可。

他说,但要真正将这一合作推向更高水平,我们必须着力于品牌建设。一个优秀的品牌,承载着信任、品质与可持续发展的理念。正因如此,这样的论坛意义非凡 —— 它助力中非双方企业讲好品牌故事、开拓消费市场、参与全球竞争。

他衷心希望在场的中非企业家们,能够在数字贸易、绿色发展、品牌化出口等领域深化合作。让我们超越单纯的贸易伙伴关系,携手成为全球品牌的共同缔造者。

最后马丁先生预祝第九届斯贝瑞中国品牌经济论坛圆满成功!愿各位的交流碰撞出思想火花,愿各项奖项嘉奖最杰出的品牌创新力量。

Ladies and gentlemen,I am Martin Muneria, a Ugandan business representative。

It is my great honor to send this video message to the 9th CBERI China Brand Economy Forum, gathering today in the vibrant city of Chongqing.

I congratulate the Asian International Brand Institute, CBERI China, and all partners for putting together this remarkable platform that bridges brand innovation with economic transformation.

Africa and China share a deep and growing economic partnership. In recent years, two-way trade has reached record levels, but beyond raw numbers, we are now entering a new phase — one defined by brands, quality, and shared value.

Chinese brands are becoming household names across Africa — from digital finance to renewable energy, from mobile technology to agricultural processing. At the same time, African products — our coffee, cocoa, textiles, and crafts — are gaining recognition in Chinese markets.

But to truly scale this cooperation, we must invest in brand building. A strong brand tells a story of trust, quality, and sustainability. That is why forums like this are so important — they help businesses from both sides learn how to tell their stories, reach new consumers, and compete globally.

I encourage African and Chinese entrepreneurs here today to explore partnerships in digital trade, green development, and brand-driven export. Let us move beyond being just trading partners — let us become co-creators of global brands.

I wish the 9th CBERI Brand Economy Forum a great success. May your discussions spark new ideas, and may your awards celebrate the very best of brand innovation.

Thank you.

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